On May 23, join us for a free webinar to learn strategies for optimizing your digital fundraising for the future. Are you wondering how your charity can adapt to the changing landscape of digital fundraising? Join Ved Khan of GoFundMe and Wen-Chih O’Connell of PayPal Giving Fund Canada to learn data-driven insights on how you can optimize your digital fundraising strategies for the future of giving, to better engage a growing pool of Gen Z and Millennial donors. You will learn how to leverage digital tools to establish strong relationships, communicate your charity’s impact, and sustain and grow donations among these younger audiences. Attendees joining the webinar live will also have the opportunity to win a prize!
Learning Objectives
- Why it’s important to target younger audiences and the latest data on key drivers for Gen Z and Millennial donors, the future of giving in Canada.
- What tools and strategies charities can use to easily and better engage younger audiences and deliver more impact.
- Data-driven insights and tips gleaned from the viral campaigns hosted by GoFundMe that can inform your charity’s own digital fundraising.
- Case-studies offering first-hand experience and tips for engaging younger supporters through a successful online campaign.